Silver Age comic illustration: a giant green fist with a torn purple cuff smashes down onto an army tank at a desert base, soldiers scattering beneath a blazing orange sky.

Original artwork, not a still

Hulk

Hulk smash!

— The Incredible Hulk · 1962

Behind the line

What it means

Our interpretation.

Two words, third-person grammar and a sound effect: rage with no vocabulary for anything else, which is exactly what makes Hulk both pitiable and fun. It has escaped the page and now stands for any destructive overreaction. It is also the comics' own catchphrase: the 1970s TV show gave him a different one, "don't make me angry, you wouldn't like me when I'm angry", which is the line most non-readers actually quote.

Context reviewed

In context

Spoilers for The Incredible HulkShow the scene

The Hulk was born in The Incredible Hulk #1 (1962), when a gamma-bomb blast turned scientist Bruce Banner into a rampaging green giant. Through the 1960s, in Tales to Astonish and then his own title, he settled into a childlike, third-person way of talking, and "Hulk smash!" became his battle cry: the moment the rage takes over and the army's tanks, walls and villains get flattened. It has stayed his signature through comics, cartoons and films, from the 1970s comics to the Avengers movies.

Sources (1)
  • Wikipedia: HulkPublication history; CharacterizationReference checked

Context reviewed

Share this quote