A man in a striped dressing gown with a towel over his shoulder lies on a green hill holding a blank electronic book, a bulldozer and a silver spaceship beyond.

Original artwork, not a still

The Hitchhiker's Guide to the Galaxy · 1979

The Guide's cover inscription

Don't Panic.

Behind the line

What it means

Our interpretation.

Adams gives the universe's most useful book the world's most reassuring instruction, then tests it against Vogons, bypass demolitions and the end of the Earth. It is advice, a joke about every guidebook ever printed and the series' whole attitude in two words, which is why it escaped the books onto towels, mugs and the home screens of geeks. It works as a cheerful rule for any bad day, and fans quote it back at one another when things go wrong.

Context reviewed

In context

Spoilers for The Hitchhiker's Guide to the GalaxyShow the scene

The words are printed in large, friendly letters on the cover of the Hitchhiker's Guide, the electronic travel book at the centre of Douglas Adams's series. The Guide is introduced in the first novel as having supplanted the older Encyclopedia Galactica for two reasons: it is slightly cheaper, and it has DON'T PANIC on its cover. The phrase becomes the series' running piece of advice, with the narrator noting that the cover offers the best counsel the Guide has for any situation. It follows through the radio series, novels, TV series and 2005 film, and Arthur Dent's battered copy still carries it years later.

Sources (2)

Context reviewed

Share this quote