People
Don't worry about people stealing your ideas. If your ideas are that good, you'll have to ram them down people's throats.
— Howard Aiken
Behind the line May contain spoilers.
Our reading
An editorial interpretation.
The joke reverses the usual fear that someone will steal a good idea. It suggests that winning support may be much harder than keeping the idea safe. The forceful image of pushing it on people stresses how strongly new ideas can be resisted.
Context reviewed