Characters
Knights of Columbus, that hurt.
— Ron Burgundy • Anchorman: The Legend of Ron Burgundy

Behind the line May contain spoilers.
Our reading
An editorial interpretation.
The speaker exclaims that something hurt, using an absurdly grand, unrelated name as the cry of pain. The mock-solemn outburst turns a simple wince into a piece of self-important drama, with dignity briefly overwhelmed by discomfort.
Context reviewed