Original artwork, not a still
Why is it that in the hottest countries in the world, they put their children in little woolly jumpers. You'd think Gap would have spotted the hole in the market...I mean, the whole population here is just crying out for good quality, reasonably priced Kid's Casuals!
— Absolutely Fabulous • 1992
Behind the line
What it means
Our interpretation.
Edina wonders why children in hot countries wear woolly jumpers and imagines a clothing retailer’s opportunity. Her observation and commercial conclusion remain unverified opinions rather than an assessment of actual demand.
Context reviewed
