A caped villain with spiky hair gestures at glowing holograms in a volcano lair above a jungle island.

Original artwork, not a still

Syndrome

And when everyone's super, no one will be.

— The Incredibles • 2004

Behind the line

What it means

Our interpretation.

This is the villain's whole philosophy in a single sentence, and it is a twist on Dash's earlier complaint about being special. Syndrome's motive is envy turned into business: if his gadgets can give everyone powers, nobody's gift will count. The line outgrew the film as a shorthand for devaluation, used about inflated job titles, participation trophies and any scheme that levels everything down.

Context reviewed

In context

Spoilers for The IncrediblesShow the scene

On Nomanisan, Syndrome has captured the whole Parr family and is happy to explain himself to the man who once turned him away. He plans to unleash his giant Omnidroid on the city, let it do damage in front of screaming crowds, and then step in as the hero who stops it. Mr. Incredible accuses him of killing real heroes to play one. Syndrome answers that he did it all without their precious gifts, and that when he is old he will sell his inventions so everyone can be super. Then comes the sting: when everyone's super, no one will be. He laughs, and the family's captivity gives Bob the moment to confess that he has been a lousy father.

Sources (2)

Context reviewed

Share this quote