Now you listen to me, I’m an advertising man, not a red herring. I’ve got a job, a secretary, a mother, two ex-wives and several bartenders that depend upon me, and I don’t intend to disappoint them all by getting myself “slightly” killed.

More from North by Northwest

• So horribly sad. How is it I feel like laughing?
• You gentlemen aren’t really trying to kill my son, are you?
• That’s funny, that plane’s dustin’ crops where there ain’t no crops.
• That wasn’t very sporting, using real bullets.
• I may go back to hating you. It was more fun.
• In the world of advertising, there’s no such thing as a lie. There’s only expedient exaggeration.